– Our business education is

Designed for
salon owners
& their teams.

You've mastered the craft. But running a profitable salon?

That's a completely different skill set and one you've probably never been taught.

We fill that gap. Whether you're overwhelmed by the chaos or ready to scale, we'll teach you the business fundamentals that turn hard work into real profit.

– 12 Month Intensive

Business School

The complete 12-month business transformation program for salon owners ready to stop reacting and start leading. Combines all five core courses with intensive one-to-one coaching, accountability and done-with-you implementation support, transforming overwhelmed owners into confident business leaders.

Limited to 10 committed owners per cohort. By application only.

– Online course

Super Stylist

Super Stylist is the ultimate foundation for ambitious salon owners and stylists. It’s one thing to be great at doing hair, but it’s the “other stuff” that opens the door to higher earnings and increased productivity. We’ll share a proven step-by-step system that will change your career.

– Online course

Management

The low-down for salon owners and managers who want to get super organised so they can expand or take more of a back seat. You’ll learn new tools and systems to streamline your business, create your culture and define a bold vision for your team.

– Online course

Money

Stop guessing about your finances. Learn to read your numbers, price for profit, manage cash flow, and finally build a salon that's actually making money, not just staying busy. Understand the financial systems and processes that separate profitable salons from struggling ones.

– Online course

Marketing

Without a clear marketing strategy, you're left guessing what works and what doesn't. This course teaches you how to build a complete marketing system that works consistently – from attracting the right clients to creating campaigns that generate real results. You'll learn to think strategically and develop a plan that actually makes sense for your salon.

Our mini courses
pack a punch

Creating the Client Experience
$47
A consistent client experience doesn't just happen it needs to be designed. In this mini course we walk you step by step through that process.
Creating your business vision
$47
Great businesses don’t just happen by chance. You have to imagine what the business will be before you can create it!
Identifying your target market
Are you fulfilling the needs and expectations of your target market? Do you even know what and who they are? This mini course helps you identify your ideal client and create the experience to match.
Where does all the Money go?
Understanding the financial benchmarks in your business gives you a point of reference to compare and validate your budgeting decisions against. In this mini course we make that process simple.

REAL PEOPLE
REAL RESULTS

– D'Artanian Dior Australia
The Money Course

Investing in the course has been a great decision and good value, it's so worth it! Antony's a very good educator and he explains complicated things so that they are very easy to understand.

– Josh Hamilton South Carolina, US
With sales up 46.3% compared to last September.

I have to credit the Super Stylist training for a large part of our improvement. Not just because of the tips, techniques, and focus on key performance indicators that the course provides, but because most of our attendees came through it with more self-esteem, confidence, and professional pride. Three out of the four who have gone through the course have shown significant professional growth. I think 75% is a pretty good batting average.

Based on results so far, we have recently decided to make course attendance mandatory for all our team members.

– Lucas Dowling Australia
Total Turnover

Set a goal to beat my previous best December and topped it by 5k! Achieved this by focussing on my rebooking in September and October. Worked out a script that felt authentic and stuck to it for every client. Worked a treat! Thank you

– Valerie Finnegan Cahill Cork, Ireland
Increased Average Bill

Our average bill for December 2019 was €67.50

Our average bill for December 2020 (with a 10% price increase) was €104.50 an increase of €36.70 or 54% increase!

This change was absolutely from doing the Super Stylist online course and to the commitment of our team to self and business development.

– Gary Edge Zaks, United Kingdom
Retail up 64.4% compared to same period last year.

Both salons +14.3% on services, and this is amazing! Combined retail for both salons inc +64.4% compared to same period last year.

Overall adding both salons together increase 11% (inc hair and retail)

These figures are amazing, taking into consideration lockdown and two team members less in one of the salons, I'm very pleased, definitely due to the Super Stylist course!

– Ian Harrold United Kingdom

The investment I made in the course has been a thousand percent good value!

Nobody can do any of these courses, and not take some golden jewels out of them. Even just the smallest thing makes the biggest difference. I love the accountability that it gives me.

– George Kampouris Athens, Greece
40% on products sales and Super Stylist was fun!

Super stylist helped me and my team to increase 40% on products sales from the first month.

It also helped to create the foundations for an even more professional approach to hairdressing. Most importantly, Super Stylist was a fun experience for all of us!

– Thomas Regensburg, Germany

I just wanted to share our last years growth even with Covid.

Our ticket per visit went up 10%, Our retail ticket went up 8%, Our service ticket went up 10%

Thanks Antony!

– David Miller Ireland

The best thing about the MONEY course for me was the spreadsheets that helped me to understand how much my business costs per minute. Was the course value for money? 100%

– Stacey Pennsylvania, US

This course has not only reenergised me as an owner but it has bought my team to life! I can not thank you enough.

Our sales and team continue to grow at rapid speeds – I'm so excited to finally have the tools I need to stretch myself and grow my team.

– Natalie Sydney, Australia

We are loving this course!! We are only up to module 3 but our team are feeling super inspired and motivated.

We had our best week last week with increased client rebooking and average spend! Thank you.

– Lisa Carr Michigan, US

Here is my stylists result from the first day after Super Stylist! 36.48% retails to service, 83.33% of guests taking retail home, over $200 in retails sales in one day!

This is fantastic! Our salon as a whole had over 29% retail to service yesterday! Thank you for all you do to grow our team!

– Clive Sydney, Australia

We increased our average bill by $33.90 per client! Our pre-bookings went from 44% to 79%

We increased the number of clients buying retail during visits from 5% to 24%

– Carly Bryant Australia

I participated in the money course and it was so valuable. I had no idea about my figures before the course. Now I have a good understanding of my business. PLUS the group couching calls are next level.

– Rachelle Australia

My first day back to the salon I rebooked 90% of my guest and sold retail! Ur class was extraordinary!! THANK YOU!!!

– Mario Verrilli Canada

Thanks Antony for putting these courses together. I got so much out of this, and I don't think anybody's delivered what you have here. The courses, the podcast and all the resources are pure gold.”

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