– Welcome to the


Learn the systems
and mindset to
manage your salon

The low-down for salon owners and managers who want to get super organised so they can expand or take more of a back seat. You’ll learn new tools and systems to streamline your business, create your culture and define a bold vision for your team.

Who is it for?

The Salon Management Course will change your life if you're a salon owner or manager who wants to build a business that runs efficiently (even when you’re not there) and finally put the systems in place to get more consistent standards and a defined culture. Whether you want to take over the world (or take more of a back seat), this course will show you the most direct path to success.

You’ll get value from this if you’re a…

Salon owner with ambitions to expand or take more of a back seat, BUT you want help to develop your own managers with the skills needed to manage and grow the business.

Manager of a busy salon who is full of enthusiasm and energy and is looking for a proven system and the most direct path to create a better culture and a motivated, goal-oriented team.

By the end of the
Salon Management course,
you’ll have a…

New and unstoppable mindset

Rock up to work with a more focused, consistent and professional mindset that rubs off on your team. Find the energy and motivation to get things done.

Plan of action that will happen

Stop running your business month to month with no long-term vision – instead, you’ll set clear targets for the team and put a strategy in place to get you there.

Culture that reflects YOUR values

“Salon culture” is the invisible element your team and clients feel when they walk through the door. You’ll learn how to define, nurture and protect it.

A consistent brand message

In a highly competitive industry, your brand needs to stand for something. The way to do that is to define your brand values and what that looks like from a client service experience.

Productive team with sky high energy

By sharing your vision, setting clear targets
and creating a feeling of belonging, your team will be more motivated than you’ve ever seen them before.

A clear purpose that helps attract talent

We all want to do meaningful work we believe in. By creating a sense of purpose, you’ll develop a culture that sets your team up for success.

Better relationships and communication

Develop the leadership and ”people skills” needed to have open conversations, nurture your team, mentor their careers, and get the best from them.

A business that works without you

Your business should not be reliant on you doing everything. Learn to create the systems that free you up to grow a business that runs like clockwork.

What's Inside

The salon ‘Management’ course is your complete blueprint for managing a salon successfully.

I will take you by the hand and guide you through a series of step-by-step bite-size video trainings on how to develop a vision and create a modern salon culture by putting the systems and structure in place so that the business is not 100% reliant on you.

8 training modules packed with advice
Access hours of video tutorials walking you through step-by-step frameworks for each topic along with key points and action steps.

Workbook to take action from day one
Turn theory into action with a workbook to keep you engaged and on track as you implement and work through the content. This is your key to making lasting changes from day one.

Course calendar to keep up momentum
Keep track of your learning, get a bird’s eye view of what you’ve covered so far, and stay engaged as you work through the course.

LIVE group coaching with Antony
Join me for 10 one-hour group coaching sessions over 12 months to troubleshoot and gain clarity. Calls are recorded in case you miss the live Q&A.

Connect with a supportive community Access a private Facebook community and share advice with other salon owners and managers who are working through the program at the same time as you.

Done for you Templates, Forms, Checklists
With these plug-and-play templates, you won’t have to reinvent the wheel, and they will save you hours as you’ll easily adapt them to suit your business objectives.

You’ll get lifetime access to the course materials and can walk through them at your own pace – no subscription required!


With the Salon Management Course, you’ll learn to streamline your business, create your culture and define a bold vision for your team. The salon ‘Management’ course is your complete blueprint for managing a salon successfully.

It is made up of 8 modules, with each module covering a specific area of salon management. Move through the modules at your own pace, on your own time. You’ll have lifetime access to the course and any updates, so jump back in whenever you need a refresher.


Module 1. Getting Focused

Module 2. Systems & Process Management

Module 3. Culture Management

Module 4. Self Management

Module 5. Time Management

Module 6. People Management

Module 7. Operations Management

Module 8. Client Management

Course Introduction

Lesson 1: Course content overview

Lesson 2: How to use this course

Lesson 3: How we learn

Lesson 4: Look for the nuggets

Lesson 5. Legislation compliance

Module 1. Getting Focused

Lesson 1: What would you like to get from the course

Lesson 2: Create it on paper

Lesson 3: The top 3 challenges

Lesson 4: Managing the life cycle of business

Lesson 5: S.W.O.T. Analysis

Module 2. Systems and Processes

Lesson 1: The tools of management

Lesson 2: The systems and processes of management

Lesson 3: The leadership and people skills of management

Module 3. Culture Management

Lesson 1: Getting clarity on you and your business

Lesson 2: What is your business model?

Lesson 3: What is your business vision?

Module 4. Self Management

Lesson 1: Intentional goal setting

Lesson 2: Action plans

Lesson 3: Leadership 1.01

Lesson 4: Self motivation

Module 5. Time Management

Lesson 1: Time Management

Lesson 2: Make meetings work

Lesson 3: Managing team meetings

Lesson 4: Delegation

Lesson 5: Outsourcing

Lesson 6: Juggling the role of stylist and manager

Lesson 7: Stepping away from behind the chair

Module 6. People Management

Lesson 1: Partnerships

Lesson 2: Family businesses

Lesson 3: New manager challenges

Lesson 4: Non hairdresser managers

Lesson 5: External team management

Lesson 6: Communication systems

Lesson 7: Setting a new manager up to succeed

Module 7. Operations Management

Lesson 1: Organisation chart

Lesson 2: Why you need systems

Lesson 3: Policy and procedures manual

Lesson 4: Operations manual

Lesson 5: Facilities management

Lesson 6: Inventory management

Lesson 7: The onboarding process

Lesson 8: Human resource management

Module 8. Client Management

Lesson 1: Creating the client experience

Lesson 2: Dealing with complaints

Lesson 3: Managing your online reputation

Lesson 4: Cancellation policy

Lesson 5: Client relationship management

Lesson 6: The wrap up


Course +
Group Coaching
The price shown is in USD, once you click ‘Enrol Now' it will automatically show in your local currency on the enrolment page.
Pay in one or spread the cost over three months ($249 per month)
Course + Private Coaching
The price shown is in USD, once you click ‘Enrol Now' it will automatically show in your local currency on the enrolment page.
Pay in one or spread the cost over three months ($699 per month)

Want to use your JPMS Pro Rewards Points to purchase? Find out how?

The Salon Management course is a life-changing experience

– David Petherick USA

I opened a salon thinking I knew what I was doing but oh how wrong I was! Fortunately I enrolled in Antony’s Management course and it has without doubt saved my business. I now employ a team of 15 stylists and I’m able to work 3 days a week on the salon floor and are finally paying myself properly! And on top of that the business running at 14% profit! I finally have a clear vision of where I want to take my business and a culture that I am proud of. My salon is now a proper business and it runs like a well oiled machine. Investing in my own growth as a leader and manager has been the best investment I ever made


Frequently asked questions

Is the Course all on-line?

Yes! The Management course is a pre-recorded course made up of 8 modules with a total of 59 videos [ranging from 10 mins to 49 minutes]

The course is supplemented with a series of 10 live Zoom calls. These calls will be recorded in case you miss them as they will not always be in your timezone or at times convenient to you. In case you miss the calls don’t worry as they will always be recorded and put in your course library.

Aside from the 10 live ZOOM calls you can work your way through the course at your leisure, you can work through the content as fast or as slow as you want

What is the difference between the GROUP and PRIVATE coaching packages?

The first option is the ‘Management course and GROUP coaching’ package at an investment of $US697. This option is primarily aimed at the single salon owner or manager who works through the course on their own but has access to join in on 10 x 1 hour group coaching sessions over zoom where they have the opportunity to have their own questions answered as well as be part of a larger sharing community. These calls are at fixed times on Mondays every month for 12 months (excluding August and December). In the event you can't attend live you can still email in questions beforehand which will be answered on the call. All group coaching calls are recorded and put into your course library to review in your own time.

The second option is the ‘Management course plus PRIVATE coaching at an investment of US$1,997. Some salon owners and managers prefer the option of a more private 1-1 coaching session. Whether this is for the single salon owner or for a salon group who wish to have a more customised package specific to their management team. This package includes the ‘Management Course’ plus 4 x 1 hour PRIVATE coaching sessions at a time that works for you. All of your coaching calls are recorded and put into your own PRIVATE course library to review again in your own time.

I prefer live seminars so that I can engage and ask questions how do I ask questions during this course?

An essential component of this course is the comments section located directly underneath every video lesson, here you can ask questions and receive direct feedback from Antony. There is also a members only facebook group as well as the 10 x 1 hour group coaching calls where you can engage, ask questions and receive feedback and support from Antony and the rest of the group.

Courses are motivational, but often the results don't have longevity. How is this different?

I agree that's often the case, one of the reasons is you go to a seminar leave all pumped up and within a week it's back to business as usual. The advantage of this course is that you own it and can review it again and again. Secondly, there's a lot of content in this course that deals with having the right mindset when you can change how someone ‘Shows up' every day you change the results long term.

Is the course content drip fed?

No all components of the course are available to you immediately on purchase.  Occasionally course bonuses may be added in at a later date at no charge.

Do I have to do anything techie?

No! Once you register you will be emailed your login details and after that point it's essentially playing videos. Everything that you need is in the course platform once you've logged in you're good to go.

Is it a monthly membership payment?

No! You can choose to purchase the course with 1 payment  or 3 monthly instalments. There are no additional payments.

Can I share the cost with another salon?

No! The cost of the course isn't able to be split between different salons.

What’s the refund policy if I am not satisfied?

If you are not satisfied you have 14 days from the date of purchase to email us and request a refund.

I’m not in the UK or the US will it benefit me?

Yes! I have worked in over 50 countries and I can confidently say that the content of this course is not country specific. As with everything I encourage everyone to always adapt the content and the ideas to suit their own culture, target market and goals and ambitions.

Are there any hair cuts and colours demonstrated in the course?

There aren't any haircuts and colours demonstrated in the Management course.

I’m already successful will it benefit me?

Yes! My belief is that we all never stop learning. No matter at what stage of your career you are at there will always be something here that is relevant to your professional growth.

Still not sure?

If we haven't addressed your concerns please don't hesitate to email us at support@growmysalonbusiness.com

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