Education

Episode 250

25 June 2024

There are only a very small number of hairdressers who at any one time influence hairdressing all over the world.

I have been fortunate to have had the opportunity to interview some of them on the podcast, and I always relish the chance to find out what it is that separates their ability from others.

My guest on this week's Podcast is returning guest Eugene Souleiman, who is without doubt one of the very top session hairdressers in the world.

Eugene is that rare breed of hairstylist who really is an artist. His work inspires other editorial stylists and salon hairdressers alike the world over, and along with 2 or 3 other people, he is at the top of the pile.

In today’s episode, we discuss:

  • The creative process
  • The importance of mentors
  • The Wig Academy

And lots more!

 

In this Episode:

[01:42] How Eugene defines beauty.

[07:32] The challenge of creating the impossible!

[10:05] The important lessons from Eugene's training with Trevor Sorbie, that have underpinned his career.

[11:02] What makes someone a creative?

[12:03] Growing up with dyslexia and dyspraxia and how that has had a part in how Eugene thinks.

[15:39] Discussing the importance of rules and boundaries when starting a career in hair.

[22:04] The importance of humility and vulnerability in the creative process.

[27:10] Describing the attitude & energy of young people today and how to create a sense of curiosity and creativity.

[31:39] What it looks like to lead, a team of people.

[33:04] The importance of mentors in your career.

[35:17] Working with designers and being pushed creatively.

[41:04] Discussing the purpose and goal of the Wig Academy.

[50:16] Will we see a return of the wig as a fashion accessory?

[52:09] The wrap-up and where you can get in touch with Eugene.

 

 

Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated!

They do matter in the rankings of the show and help other people find my podcast.

I also love to hear what’s been helpful and what you love about the podcast! Just click here to review, scroll to the bottom, tap “Ratings and Reviews” tap to rate with 5 stars and “Write a Review” and let me know what your favourite part of the podcast is. Thank you for your support!

Until next time!

Antony

 

Links and Resources:

 

Grow My Salon Business

Website | Facebook | Instagram

 

Eugene Souleiman

Instagram

 

The Wig Academy

Instagram | Website

Episode 249

18 June 2024

The role and opportunities for hairdressing education has changed dramatically over the last few years through social media and the various online learning platforms.

That has led to the rise of the independent educator. Today’s guest is DJ Muldoon, who has made a great name for himself both in the online world and face-to-face for being a fantastic educator.

In this episode we discuss:

  • What does the life of the independent educator look like?
  • The impact of Social Media… and…
  • What is the key to becoming a great educator?

And lots more!

 

In this Episode:

[01:25] Introduction to DJ

[04:06] Putting DJ to the test is he English or American?

[06:38] DJ fills us in on his salon/school/workspace called ‘The factory.’

[10:11] DJ talks about his life on the road as an educator

[12:29] Discussing the backstory to Knowledge Destroys Fear DJs education company.

[13:31] The key to being a great educator

[15:24] Discussing Yojhi Yamamoto’s famous quote ‘The art of the minimum requires the maximum of discipline.”

[17:08] The importance of simplicity and DJs favourite quote

[21:16] How the lessons learnt at Paul Mitchell helped to teach the what, the why the how, and the when.

[22:26] DJ talks to his experience with a generation of hairdressers who specialize.

[26:41] The differences in education today when it comes to beauty colleges and apprenticeships.

[30:27] How hard do you have to work to have 380,000 followers?

[32:50] Where social media is heading in terms of salon education.

[37:59] Staying relevant when you’re working on your own.

[40:44]  What do you see are the biggest challenges for the industry everywhere?

[45:43] The wrap up and how you can connect with DJ

 

 

Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated!

They do matter in the rankings of the show and help other people find my podcast.

I also love to hear what’s been helpful and what you love about the podcast! Just click here to review, scroll to the bottom, tap “Ratings and Reviews” tap to rate with 5 stars and “Write a Review” and let me know what your favourite part of the podcast is. Thank you for your support!

Until next time!

Antony

 

Links and Resources:

 

Grow My Salon Business

Website | Facebook | Instagram

 

DJ Muldoon

Website | The Factory Instagram | DJ Muldoon Instagram

Episode 239

9 April 2024

Success as a hairdresser comes in many forms. For some it's purely creative, for others it’s all about building a clientele, succeeding as an educator, or building a business.

To have success in multiple areas isn't easy, which is why in many cases, when you see a successful business, it's often because there is a partnership between someone with a business focus and another partner with a creative focus. When you get the balance right, you can create something very special.

My guest today is Richard Ashforth, hairdresser, educator, creative director and co-owner with Aldo Furfaro of 10 Saco Salons and Academies in several countries around the world.

Richard's wealth of knowledge and experience make for a fascinating conversation about the state of the salon industry and the mission that he is on to educate his fellow hairdressers.

In this episode, we will discuss:

  • Why you need to incorporate the local culture within the framework of your brand.
  • Noise; the guerrilla event that Richard hosts in various locations
  • How training in the salon space has evolved
  • The collaboration involved in creating Richard's stunning new collection

In this Episode:

[02:52] How Richard’s business has evolved over time.

[05:41] Important lessons that Richard has learned from his global experience.

[08:40] Some pros and cons of the different modes of operation in the salon industry.

[11:33] The trend toward self-employment across the world.

[15:13] The impact that the pandemic has had on Richard’s business and the education space in general.

[21:15] Richard shares the origin story of Noise (and what Noise is, for those who don’t already know).

[31:25] The meaning behind Richard’s Shape collection.

[36:06] Concerns that Richard has about the focus on colour rather than cutting in salons today.

[37:05] Richard’s educational mission.

 

Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated!

They do matter in the rankings of the show and help other people find my podcast.

I also love to hear what’s been helpful and what you love about the podcast! Just click here to review, scroll to the bottom, tap “Ratings and Reviews” tap to rate with 5 stars and “Write a Review” and let me know what your favourite part of the podcast is. Thank you for your support!

Special thanks to Richard for sharing his insights with me for this week’s episode. Until next time!

Antony

 

Links and Resources:

 

Grow My Salon Business

Website | Facebook | Instagram | TikTok | YouTube

 

Saco Salons and Academies

Website | Instagram | Facebook

 

Richard Ashforth

Instagram

 

Noise

Instagram

Episode 230

6 February 2024

“There is always a lesson if you look for it!”

Today’s episode was inspired by an email from a salon owner who is currently in the middle of dealing with the loss of 50% of his business after his ex-manager and a  stylist left to open their own salon.

In this episode, I drive home the fact that in the world of business, people are bound to come and go, and there will be no shortage of obstacles. However, with every challenge comes an opportunity to learn and grow.

Tune in today to hear about the five steps that I recommend taking when your business hits a bump in the road.

 

In this Episode:

 

[01:16] The challenge that inspired today’s episode: a staff walkout.

[02:13] An overview of the five steps I recommend taking to deal with this challenge.

[02:51] How to reframe a problem as an opportunity.

[04:05] The importance of having a financial buffer for your business.

[07:01] How to “steady the boat” during a crisis.

[08:30] Factors to consider when rebuilding a salon team.

[09:23] Examples of different marketing strategies.

[11:18] Why every business owner should read Unreasonable Hospitality.

[12:38] Resources that will enhance your journey as a salon owner.

 

Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated!

They do matter in the rankings of the show and help other people find my podcast.

I also love to hear what’s been helpful and what you love about the podcast! Just click here to review, scroll to the bottom, tap “Ratings and Reviews” tap to rate with 5 stars and “Write a Review” and let me know what your favourite part of the podcast is. Thank you for your support!

Until next time!

Antony

 

Links and Resources:

 

Grow My Salon Business

Website | Facebook | Instagram | TikTok | YouTube | Books

 

Unreasonable Hospitality

 Book

Episode 227

16 January 2024

In today’s episode, we’re going to focus on one of the most misunderstood concepts among salon industry professionals: the ‘P’ word (i.e. PROFIT).

Reliable data in the salon industry is often hard to come by. But, what is usually agreed on is that when it comes to profit margins, the average salon has a net profit margin of somewhere between 0-8%. The good news is that with a little bit of education and thoughtful strategising, that is something we can change! 

So, if you’re unsure what exactly gross, net, and operating profit are, why you need to make a profit, or how to make your business more profitable, you’ve come to the right place!

In this Episode:

[01:37] The relationship between profit and return on investment.

[03:15] Why you can think of profit as a reward.

[04:02] The importance of profit for business growth.

[05:02] Additional benefits of ensuring your business is profitable.

[07:19] Why profit is such a misunderstood concept in the salon industry.

[08:58] The definition of profit.

[10:03] Typical salon business profit margins in comparison to those of other small businesses.

[10:45] The difference between a lifestyle business and a profitable business.

[12:03] Understanding gross profit.

[13:17] Understanding operating profit.

[13:34] Understanding net profit.

[15:32] Two strategies for increasing profit.

[16:51] How to develop a strategy for financial success.

 

 

Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated!

They do matter in the rankings of the show and help other people find my podcast.

I also love to hear what’s been helpful and what you love about the podcast! Just click here to review, scroll to the bottom, tap “Ratings and Reviews” tap to rate with 5 stars and “Write a Review” and let me know what your favourite part of the podcast is. Thank you for your support!

Until next time!
Antony

 

Links and Resources:

Grow My Salon Business

Website | Facebook | Instagram | TikTok | YouTube | Money Course

Episode 226

9 January 2024

What would your “best year ever” look like?

As a salon owner, perhaps it would involve attracting more new clients, an increase in revenue, increasing the profit margin, or even opening another salon. Setting these kinds of resolutions is important, but it’s the easy part. Turning them into reality is where the real challenge lies.

Tune into today’s episode to hear what it’s going to take to achieve your biggest goals, and let’s make 2024 the year of results!

 

In this Episode:

[01:31] My challenge to you for 2024.

[02:26] Important metrics for salon owners to track.

[03:20] Step one in making 2024 your “best year ever.”

[04:44] How to turn a goal into reality.

[06:42] The relationship between resolutions and results.

[07:09] Questions to ask yourself to achieve the results you desire.

[09:19] Why it is essential to understand the financial side of your business.

[13:39] How to get comfortable with your finances.

[14:15] The benefits of attending my online Money Course.

[15:00] Where and when to sign up for the course!

 

 

Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated!

They do matter in the rankings of the show and help other people find my podcast.

I also love to hear what’s been helpful and what you love about the podcast! Just click here to review, scroll to the bottom, tap “Ratings and Reviews” tap to rate with 5 stars and “Write a Review” and let me know what your favourite part of the podcast is. Thank you for your support!

Until next time!

Antony

 

Links and Resources:

Grow My Salon Business

Website | Facebook | Instagram | TikTok | YouTubeMoney Course

Episode 225

3 January 2024

“Information given without emotion is very rarely remembered.”

So much has changed in the two years since Gianni Scumaci was last on the podcast, including the incredible growth his digital education platform has experienced, his new academy space outside of Rome, and the development of an exciting new app that is sure to enhance the salon experience for owners, hairdressers, and clients everywhere!

In today’s podcast, we will discuss:

  • Gianni’s “heart to hand” philosophy
  • How digital education is evolving
  • The soon-to-be-launched MeMo app…

 

And lots more!

 

In this Episode:

[00:49] Where you can find out more about our online Money Course.

[02:28] How Gianni’s business has evolved and expanded over the past two years.

[07:49] The many benefits that Gianni’s new academy space affords his clients and himself.

[15:33] The “heart to hand” philosophy that Gianni and his wife and business partner live by.

[18:16] Why listening is an essential skill for hairdressing success.

[22:54] Gianni’s definition of suitability.

[23:50] An overview of the soon-to-be-launched app, MeMo, of which Gianni is a co-founder.

[26:44] MeMo’s target audience.

[27:00] How MeMo differs from other salon-focused apps.

[30:41] The value of MeMo for hairdressers and their clients.

[35:54] How the app protects salon owners.

[39:52] How the app enhances hairdressers’ motivation levels.

[42:53] Characteristics that make MeMo’s offerings unique.

[51:47] The cost of a MeMo subscription.

 

Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated!

They do matter in the rankings of the show and help other people find my podcast.

I also love to hear what’s been helpful and what you love about the podcast! Just click here to review, scroll to the bottom, tap “Ratings and Reviews” tap to rate with 5 stars and “Write a Review” and let me know what your favourite part of the podcast is. Thank you for your support!

Special thanks to Gianni for sharing his insights with me for this week’s episode. Until next time!

Antony

 

Links and Resources:

 

Grow My Salon Business

Website | Facebook | Instagram | TikTok | YouTube | Money Course | Episode 121

 

Gianni Scumaci

Courses | Website | Instagram | Facebook | YouTube | LinkedIn

 

MeMo

Demo |  Instagram | App Store | Google PlayWebsite

 

Episode 223

19 December 2023

The end of the year is a time for reflection, gratitude, appreciation, and most of all, kindness. The single most important gift you can give yourself and others is the gift of kindness.

As we begin to wrap up 2023, we want to wish you all a joyful festive season; one in which you have the opportunity to celebrate your wins, forgive yourself for your mistakes (we’ve all made them, don’t worry!), and make a positive difference in the lives of those around you, whether it’s the clients in your chair, the people on your team, or even a stranger on the street.

I’ll be back next week with our final episode for the year, but until then, have a safe and happy Christmas!

 

In this Episode:

[00:36] A moment of appreciation for our listeners.

[01:50] The importance of reflecting on the year that is about to end.

[03:03] Why emotions often run high at this time of year.

[04:40] Things to be grateful for this festive season.

[05:41] How you can make a big difference in the lives of your clients and your team.

[06:41] The single greatest gift you can give yourself and others.

[08:29] What to expect from our next episode.

[08:47] A reminder of the free resources you can access on our website.

[09:26] Wishing you all a safe and happy holiday!

 

 

Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated!

They do matter in the rankings of the show and help other people find my podcast.

I also love to hear what’s been helpful and what you love about the podcast! Just click here to review, scroll to the bottom, tap “Ratings and Reviews” tap to rate with 5 stars and “Write a Review” and let me know what your favourite part of the podcast is. Thank you for your support!

Until next time!

Antony

 

Links and Resources:

Grow My Salon Business

Website | Facebook | Instagram | TikTok

Episode 222

12 December 2023

The last few years have seen a change in how hairdressers and salon owners access and present education.

Online learning platforms have become a well-established option to complement live education and have the dual benefit of providing quality learning opportunities for people across the globe and expanding the skill sets of hairdressers themselves.

Over the past few months, I’ve interviewed several industry educators who have embraced the online space and today I’m going to be speaking with another; Johnny Othona, the co-founder of Ena, Allilon, and Allilon Plus.

In today’s podcast, we will discuss:

  • The philosophies that underpin everything Johnny does as an educator
  • The concept of suitability and whether you can “teach feeling”
  • How online education is evolving…

And lots more!

 

In this Episode:

[04:22] The meaning behind the names of Johnny’s businesses; Ena and Allilon.

[07:24] How Allilon has evolved since the pandemic (and why evolution is essential for success in the salon industry).

[12:15] The “golden nugget” that will make your business stand out.

[14:17] The benefits of training hairdressers on mannequins.

[15:13] Challenges of conducting online classes and how Allilon tweaked their business model in response.

[16:16] How Allilon one-to-one sessions work and the skills Johnny and his team have acquired as a result.

[18:36] Johnny’s commitment to honesty.

[19:11] Characteristics that make Allilon unique (and an announcement about an exciting upcoming feature!).

[25:07] Allilon’s variety of offerings and an overview of how their digital platform works.

[30:14] Johnny’s definition of a great educator.

[33:28] How Johnny defines and teaches suitability.

[38:54] Why Johnny doesn’t follow fashion.

[47:20] The art form that Johnny is trying to salvage.

[53:20] A rapid-fire round of questions with Johnny.

 

Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated!

They do matter in the rankings of the show and help other people find my podcast.

I also love to hear what’s been helpful and what you love about the podcast! Just click here to review, scroll to the bottom, tap “Ratings and Reviews” tap to rate with 5 stars and “Write a Review” and let me know what your favourite part of the podcast is. Thank you for your support!

Special thanks to Johnny for sharing her insights with me for this week’s episode.

Until next time!

Antony

 

Links and Resources:

Grow My Salon Business

Website | Facebook | Instagram | TikTok

 

Johnny Othona

LinkedIn

 

Allilon

Website | Allilon Plus Website | Instagram | YouTube | Facebook | Email

Episode 221

5 December 2023

The Sassoon brand will be celebrating its 70th birthday next year, and it is as relevant as ever before.

Like many businesses, the last couple of years forced the Sassoon leadership team to reevaluate the way forward because if a business is to stay relevant, it mustn't be afraid to reinvent.

The result is House of Sassoon, a concept that combines different salon models, hair education, ambassador programs, and more under one roof in arguably the coolest part of London.

On this week’s episode, I speak with Sassoon CEO Debbie Webster about the launch of House of Sassoon and how it has breathed new life into the business.

In today’s podcast, we discuss:

  • The relaunch of the brand as House of Sassoon
  • How the company has evolved over the past few years
  • Trends taking place in the hair education space…

And lots more!

 

In this Episode:

[03:03] An overview of the House of Sassoon launch.

[05:34] How Debbie chose the location for House of Sassoon.

[08:49] The motivation behind the consolidation of the Sassoon salons.

[11:14] Elements that make House of Sassoon such a visionary concept.

[19:25] Debbie’s thoughts on how to ensure your brand stays relevant in the long term.

[21:04] Plans for the future of the House of Sassoon.

[26:59] The complementary relationship between Drybar and Sassoon.

[31:35] Benefits of Sassoon’s online education platform.

[33:55] Trends that are taking place in the hair education industry.

[41:36] An overview of the different Sassoon retail categories.

[45:14] How Debbie sees the salon industry evolving in the coming decade.

 

Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated!

They do matter in the rankings of the show and help other people find my podcast.

I also love to hear what’s been helpful and what you love about the podcast! Just click here to review, scroll to the bottom, tap “Ratings and Reviews” tap to rate with 5 stars and “Write a Review” and let me know what your favourite part of the podcast is. Thank you for your support!

Special thanks to Debbie for sharing her insights with me for this week’s episode. Until next time!

Antony

 

Links and Resources:

Grow My Salon Business

Website | Facebook | Instagram | TikTok | Episode 102

 

Debbie Webster

Instagram | LinkedIn

 

House of Sassoon

Website | Instagram | Instagram [Academy] | Membership | Facebook | X | YouTube

 

Drybar

Website | Instagram | Facebook | YouTube | TikTok | X

Next Page »