From Small City to Big Sales: Jyl Craven's Path to $600,000
I love it anytime I meet someone successful, and especially so, ‘when they are successful hairdressers’. I travel a lot and I meet many hairdressers who complain about the industry, the millennials, gen Z, the competition, Amazon and whatever else they can use as an excuse to blame and justify their lack of success. But then occasionally you meet someone who defies all the reasons why you can’t do something and they get on and do it anyway… and that is my guest today.
Her name is Jyl Craven from Jyl Craven Hair Design in Canton Georgia. Jyl is on track to achieve personal sales this year of 600,000 US dollars which many salons with half a dozen staff never achieve and what makes it all the more remarkable is that Canton is a small city with a population of 30,000.
In today's podcast we discuss:
- What it takes to be a productive hairdresser
- How she achieves a personal retail result of around $3000 per week
- How to pay your team
- What motivates people today
- Why developing culture takes time but is worth the wait
And loads more. There is a lot of wisdom here, so get a pen and paper and a cup of coffee it’s note-taking time…
Thanks for listening!
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Special thanks to Jyl for sharing her story with me for this week’s episode. Until next time!
