GROW Business
School Live
The blueprint for building a profitable, organised and successful salon business
LIVE EVENT / Sydney, Melbourne, Brisbane, Perth, Auckland LIVE EVENT / Sydney, Melbourne, Brisbane, Perth, Auckland LIVE EVENT / Sydney, Melbourne, Brisbane, Perth, Auckland LIVE EVENT / Sydney, Melbourne, Brisbane, Perth, Auckland LIVE EVENT / Sydney, Melbourne, Brisbane, Perth, Auckland LIVE EVENT / Sydney, Melbourne, Brisbane, Perth, Auckland LIVE EVENT / Sydney, Melbourne, Brisbane, Perth, Auckland LIVE EVENT / Sydney, Melbourne, Brisbane, Perth, Auckland LIVE EVENT / Sydney, Melbourne, Brisbane, Perth, Auckland LIVE EVENT / Sydney, Melbourne, Brisbane, Perth, Auckland LIVE EVENT / Sydney, Melbourne, Brisbane, Perth, Auckland LIVE EVENT / Sydney, Melbourne, Brisbane, Perth, Auckland
Get the clarity you’ve been looking for
Learn how business really works, spend two days with us and leave with a practical blueprint for building a more profitable, organised and successful salon.
Clarity. Strategy. Systems. Everything you need to build a better salon business.
The moment you see your business differently is the moment it begins to change.
If you’re done waiting, and are ready to do the work to make it happen, this 2-day Business School event is for YOU.
What is Grow Business School Live?
Grow Business School Live is an intensive, no-BS experience designed to give you a clear, actionable roadmap to building a profitable and successful salon business on YOUR terms. Led by Antony Whitaker, one of the world’s leading business educators, this is more than a seminar, it’s your ticket to transforming your salon’s future.
Whether you’re an aspiring salon owner…
or a seasoned business owner, this workshop will equip you with the tools to put your salon on the fast track for growth. You’ll leave with a plan that you can start executing immediately.
WHAT OTHERS SAY
“Excellent, great content and delivery right on the mark. The message met our business objectives perfectly.“
– Diane Marsh, UK General Manager Sassoon Salon
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“Antony brought a great message to 439 salon owners and managers focusing on what it takes to build a great team and to do it with a sense of financial acumen that every salon owner should aspire to.”
– Howard and Josh Hafetz, The Art Of Business, USA
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“Antony is a very dedicated, impressive and energetic instructor. He knows what the hairdressers want to know and he knows how to tell it.”
– Özlem Altınay, Turkey
“A fantastic management session, easy to understand and brilliantly presented…”
– José María Camacho, Spain
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“Antony’s experience and knowledge empowers me and gives me confidence in what I need to do. If I use the fantastic information I have received today it can only make us more successful.”
– Michelle Cannon, Salon Utopia, Canada
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“Inspirational! A total game changer, I will be setting my sights higher with all aspects of my life, not just hairdressing.“
– Beth Allison Spruicll, USA
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What we cover
DAY ONE – 9am – 5pm
On day one, we start with management and marketing, identifying your business’s current position and crafting a vision for where you want it to be in three years.
Together, we’ll explore your brand positioning, identify your target market, and design a seamless client journey tailored to your ideal client’s needs.
When you finish day one, you will be able to identify and set goals for growth areas in your business and outline the strategy and tactics needed for your own salon’s growth plan.
DAY TWO – 9am – 5pm
Day two shifts the focus to money and team management. You’ll learn to get to grips with your profit and loss, learn key benchmarks in your business, and understand the numbers that drive success.
We’ll cover pricing your services, setting budgets, and navigating different ways to pay your team.
You’ll leave feeling re-inspired, motivated, better informed and ready to take your business forward.
Why you need to be there…
Immediate results
You’ll walk away with action taken at the workshop and a plan on how to continue making progress in the future. This is about taking action, right now.
Learn from the Best
Antony Whitaker is widely regarded as one of the worlds leading experts when it comes to the salon business. He’s been where you are and knows exactly how to help you get to where you want to go. Find out more about Antony here
WHAT TO EXPECT
2 Days of presentations, coaching, and networking
Learn the step-by-step business strategies to build your salon’s financial future.
Interactive exercises and live coaching
Get opportunities for live feedback and network with like-minded individuals.
Get clear on the future for your business.
Get clear on your future and align your actions to match so you can leave the workshop that much closer to becoming the salon owner you know you can be.
Network with other salon owners
Connect with like-minded people committed to building better businesses.
Empowered environment
Join a room full of ambitious go-getters ready to challenge myths and create salon success.
Fuel to keep you going
Tea & coffee on arrival, morning tea, lunch and afternoon tea, as well as water and snacks throughout the day.
Business School Live workbook
Receive a copy of the physical workbook and get ready to document all of your business building ideas.
Clear implementation plan
Most importantly, leave with a step-by-step plan to start taking action now.
An intimate group
This is an intimate event for a limited amount of people. Don’t wait this event will sell out!
Your Ticket to Grow Business School Live Unlocks: The essential business skills that every salon owner needs but was never taught!
This isn’t your typical seminar, it’s a high-impact program led by Antony Whitaker designed to move you from knowing to doing.
Thank you to our sponsors
What you may be thinking…
“I Don’t Have Time”
This workshop is made for people with busy lives. In a power-packed 2 days, you’ll gain the clarity and action plan to start making real change immediately. Two days that can revolutionise your business and financial future. Think about that.
“Is it Worth the Investment?”
For less than the cost of a weekend getaway, you get access to proven strategies, live coaching opportunities, and a network that’s ready to elevate you. You’re not just buying a ticket; you’re investing in your future.
“I’m Not a Hairdresser. Will I Still Benefit?”
Absolutely. Whether you’re a stand behind the chair stylist or have come into this industry from the outside these two days will move the needle in your business.
WHEN AND WHERE
Australia and New Zealand 2026
Tour dates as follows:
Sydney
Monday 21st & Tuesday 22nd September
Melbourne
Monday 5th & Tuesday 6th October
Brisbane
Monday 12th & Tuesday 13th October
Perth TBC
Monday 26th & Tuesday 27th October
Auckland TBC
Monday 2nd & Tuesday 3rd November
All venues are central CBD and will be announced soon
YOUR
INVESTMENT
TODAY
SYDNEY
Price increases on the 10th August to $1,400
Price increases on the 8th September to $1,600
WHAT OTHERS SAY
“Inspiring, a fountain of salon industry knowledge. Each time I see Antony we take home ideas that make a measurable difference to our business. These seminars have changed our business 180 degrees, we see a huge difference in our profits.”
– Lisa Dyck, Shear Bliss, Canada
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“Antony is an excellent presenter, he is very clear with the information, makes everything very practical and reads his audience very well. Every salon owner should do this seminar. I learnt so much, it was great, I loved it!”
– Coleen Engelbecht, South Africa
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“Professional, structured, open, interesting, perfect orator. Applicable to any business, the marketing explanation is brilliant. Thank you so much. had a brilliant time.”
– Irina Potina, Latvia
“Every time I listen to Antony I manage to get something amazing from the day. His incredible knowledge of the industries best practices and new concepts always gives me a new look at our business and how we must embrace changes every day.“
– Ana Slamic, Slovenija
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“ I have witnessed firsthand how Antony’s simple, back- to-basics approach has helped educate our industry on the business skills needed to run a successful, profitable business. With Antony’s tutoring, people seem to get it!”
– Winn Claybaugh, Dean & Cofounder of Paul Mitchell Schools, USA
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“Antony’s education program completely changed the way we do business. His courses are for those who want to gain clarity, feel confident and be more competitive in the market.“
– Zheni Pavlova, Bulgaria
“Antony is a professional fire starter.
An extraordinary educator, always interesting and entertaining, today was loaded with content you thought you knew”
-Keith Ross , UK
I LOOK FORWARD TO MEETING YOU!
Whether you’re new to this industry or a veteran, come and spend two days with me and leave with more clarity, confidence and the knowledge needed to take your business to the next level.
As a former multi salon owner I’ve had the honour of working directly with salon owners in over 50 countries helping them to build vibrant and profitable salon businesses and now it would be my privilege to work with you.
Business School Live is purposefully kept to a small intimate group of salon owners who recognise that the technical and creative skills of hairdressing will only get them so far. To succeed in business requires a solid understanding of Salon Management, Marketing and Financial control.
Don’t miss this opportunity to become the business owner your salon needs.

Thank you to our sponsors
Frequently asked questions
bAs it’s an intimate group there are no discounts for multiple bookings. We expect this event to sell out, so don’t leave it until the last minute, or you might miss out.
The 2 day event is priced at $1,600:
Early bird $1,200 per person until 10th August 2026
Mid Price $1,400 per person from 11th August until 7th September 2026
Full Price $1,600 per person from 8th September up until event if there are still tickets available.
aYes, you can choose to pay in 2 interest-free payments if you book tickets at the early bird rate, all plans must be finalised before 11th September. All sales are final and there are no refunds if you change your mind.
Early bird 2 x $600 book before 10th August 2026
nTo be confirmed, once venues are locked down. All venues will be central CBD in each city.
nTypically, these live events will have a cross-section of salons and experience levels. Antony ensures that the content is relevant to everyone in the room, regardless of their level of experience.
eYes! As you know business is constantly changing and arguably now more than ever. Keeping up with modern business building strategies is now more important than ever.
rWe encourage you to actively film and photograph for social media. However, you can’t set up a camera and film the entire day.
Depending on which courses you currently have, some of the content will be familiar to you. However, being in a live group environment will ensure that there will be opportunities for the content to go off in other directions to suit the needs of the audience.
If you are already a part of the GROW community and own one of our online courses, we will extend the early bird price for you right up until the event. Just email melinda@growmysalonbusiness.com However as this is a small and intimate event, don’t leave it too long as we expect this event to sell out!
Yes! I have worked in over 50 countries and I can confidently say that the contents of this 2 day event are not country specific. As with everything I encourage everyone to always adapt the content and the ideas to suit their own culture, target market and goals and ambitions.
